Do you like reading old magazines? I like to flick through old copies of LIFE in the Vin Mag shop in Brighton, but today I've a new one to enjoy called Holiday, the glossy American
Mad Men-era travel magazine originally published during the 40s, 50s, and 60s, aimed at the cocktail-party-loving post-War jetsetter. I discovered it on an appropriately named blog called The Astounding World of Holiday Magazine – which belongs to Holiday-magazine-obsessed journalist, Josh Leiberman, and is full of scans of old covers and articles that look so dreamy.
“In Holiday, travel was men in fedoras flicking open silver-plated cigarette cases in the boarding area, and society swans pirouetting to their seats, Louis Vuitton hatboxes swinging from gloved forearms. And every copy, while promising a glimpse at enchanting cultures and lives, reminded readers that travel was coveted and special—and had nothing to do with taking off one’s shoes to go through a scanner,” says a recent Vanity Fair article.
It was created at a time when cosmopolitain travel was booming and it was exciting to go to Europe on a passenger liner and what's astonishing is its star-studded cast of writers and artists: the likes of Papa Hemingway, Jack Kerouac, John Steinbeck, Truman Capote, Joan Didion... and glossy reportage photography by Slim Aarons and Henri Cartier-Bresson.
An article from March 1958 on living in Brooklyn, New York, featuring Truman Capote with photographs by Slim Aarons
Even adverts enticing readers to subscribe were glamorous and exciting...